Glitterati Welcome Von Dutch Kustom Cycles to The Strip

For Immediate Release

A New High Roller Rumbles into the Las Vegas Strip

LAS VEGAS (April 18, 2005) – Grammy-collecting R&B diva Mary J. Blige, rich-and-famous lifestyles raconteur Robin Leach, and other celebrities, VIPs, and players put on their black ties and rolled out the red carpet to welcome the sexiest marquee in the world of two wheels to the hottest new spot in the fabulous Forum Shops –- Exotic Cars at Caesar’s Palace.

Von Dutch Kustom Cycles, the ultimate extension of the hip line of “garage kouture” and accessories sporting the name of the eccentric kustom kulture icon who invented the art of pin striping and flaming paint jobs a generation ago, pitched the by-invitation party to celebrate the arrival of its low, sexy scream-machines at Exotic Cars at Caesars Palace.

“Our motorcycles are absolutely the highest of the high-end when it comes to design, assembly, and performance. I can’t imagine anywhere better to showcase and sell our bikes than Exotic Cars at Caesar’s Palace,” said Alex Mardikian, the creative genius behind the nostalgia-themed, high-tech, American v-twin choppers, bobbers, pro-street hot-rods, and cruisers that VDKC builds at its Rancho Cucamonga, Calif., production shop.

Horsepower, luxury, and the art of motorsport set the tone of the evening at Exotic Car’s 36,000-square-foot, two-tier showroom. VDKC’s CruelWorld, Dutch Angel, Killer B, and Lowbrow bikes took star turns with the Bentley Continental GT, Porsche's new Carrera GT, the 625-horsepower Saleen S7, the 616-horsepower Ferrari Enzo, and a classic 427 Shelby Cobra with only 9,000 original miles. Von Dutch also previewed a new bobber model the Flying Dutchman to audiences.

In addition to celebrity mingling, the event featured an exotic car and motorcycle auction to raise funds for the Lili Claire Foundation of Santa Monica, Calif. Established in 1998 to honor the memory of Lili Claire Resnick, the non-profit foundation provides programs and support services for children living with Williams Syndrome, Down Syndrome, Autism, and other neurogenic disorders.

About Von Dutch Kustom Cycles

Von Dutch Kustom Cycles was formed in 2003 by longtime custom bike and powercraft designer Alex Mardikian. The company makes both production models and original, highly-stylized custom cruisers, choppers and bobbers popular for their unorthodox, retro “Kustom Kulture” designs, and sells through an exclusive network of dealerships nationwide. Along with its motorcycles, Von Dutch Kustom Cycles offers a selection of “greaser chic” and hot rod motorclothes and one-of-a-kind accessories, such as custom painted helmets. The company is headquartered in the Los Angeles area and has 16 employees, including sheet metal fabricators, master mechanics, engineers and artists. All VDKC creations carry certificates of authenticity placed out of sight to the fuel tank, the frame, the oil tank, and the rear fender. Visit Von Dutch Kustom Cycles online at www.vondutchkustomcycles.com.